We Mean Business

Creativity, technology, and the future of artistic expression

In this episode, Ananya Bhargava interviews Lance Gharavi, an experimental artist and scholar, professor in the School of Music, Dance and Theatre, and Associate Director of ASU's Interplanetary Initiative. The discussion tackles the complexity of defining creativity in the age of AI, the metaphors we use to make sense of intelligent machines, and how artists and storytellers can respond to this technological shift.

AI’s evolving role in art, storytelling, and marketing

In this episode, Ananya Bhargava interviews Ed Finn, founding director of the Center for Science and the Imagination at Arizona State University. The discussion explores imagination in the context of technology, the potential for AI-generated marketing to connect with audiences, and the complex issues of copyright and ownership.

The internet made me do it: Branding in the age of virality

In this episode, Ananya Bhargava interviews Chris Peña, a graduate of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University with 10 years of experience in social media. Focusing on the rise of meme marketing, the discussion explores how internet culture and social media platforms have evolved, what makes certain brand campaigns go viral while others fall flat, and whether meme marketing is a sustainable strategy or just a short-term trend.

Corporate sustainability and greenwashing: Navigating the fine line

In this episode, Ananya Bhargava interviews Dr. Jacob Bethem, a professor at the School of Sustainability at Arizona State University. Focusing on the issue of greenwashing, the discussion explores how companies make sustainability claims, the challenges in distinguishing genuine efforts from marketing tactics, and the role of third-party certifications and regulations in promoting transparency.

Content that matters: Balancing strategy and authenticity on social media

In this episode, Ananya Bhargava interviews Crystal Alvarez, an instructor at the Walter Cronkite School of Journalism and Mass Communication at ASU. Focusing on the role of authenticity in social media, the discussion explores the distinction between organic and paid content, the psychology of social proof and reciprocity in building brand loyalty, and the impact of social media on consumer decisions.

The rise of consumerism and the loss of authentic choice

In this episode, Ananya Bhargava interviews Dean Batson, an instructor at Arizona State University who specializes in analyzing consumerism through the lens of communication. Diving into the intersection of capitalism, branding, and corporate messaging tactics, the discussion examines how powerful forces shape our purchasing decisions and the illusion of choice in the marketplace.

Online non-profit teams with local TV to show human side of Social Security’s $21 billion overpayment clawback

In this special edition of We Mean Business, Ananya Bhargava interviews KFF Health News’ David Hilzenrath. He is a member of the 2024 Barlett and Steele Gold Award-winning team in the Regional/Local Category. Their investigative series, “Overpayment Outrage,” a collaboration of eight local TV news stations and KFF Health News, helped uncover the immense toll Social Security repayment demands have on some of the nation’s most vulnerable families. Hilzenrath discusses the behind-the-scenes of this investigation, including their biggest challenges and how they overcame them to tell this story and create a roadmap for Congress to make needed program reforms.

Small debts, big losses: The data work and reporting behind uncovering the impact of HOA foreclosures in North Carolina

In this edition of We Mean Business: “How They Did It,” Ananya Bhargava interviews Ames Alexander and David Raynor about their recent award-winning investigative series “Hopes Foreclosed.” This investigation uncovered how often HOAs in North Carolina are foreclosing on homeowners. It revealed not only a troubling trend of HOA foreclosures in the region but how many of those foreclosures were due to debts of less than $2,000. 
Their series won the 2024 Bronze prize in the Barlett and Steele Awards Regional/Local category. Visit The Charlotte Observer to read their investigation or businessjournalism.org/awards to view all the 2024 winners.

Combo of deep beat knowledge and investigative know-how power investigation into medical misconduct

In this special edition of “How They Did It,” Ananya Bhargava interviews Chicago Tribune reporters Lisa Schencker and Emily Hoerner about their recent award-winning investigative series “Medical Misconduct.” The two reporters demonstrate the great investigative work that can be done when an investigative reporter teams up with a beat reporter to dive deeper into their realm of expertise. Schencker, a reporter covering the business of healthcare, spent many years reporting on allegations of abuse by a single doctor but felt there was still more to the story. With the assistance of Hoerner, a long-time investigative reporter, the two reporters were able to uncover repeated mishandling of sexual abuse allegations within multiple well-known Illinois health systems. In this episode, the reporters discuss how they got started on the investigation, the obstacles they faced, and what surprised them most about the process.
Their series won the 2024 Silver prize in the Barlett and Steele Awards Regional/Local category. Visit the Chicago Tribune to read their investigation or businessjournalism.org/awards to view all the 2024 winners.

Social Security overpayment clawbacks spur award-winning investigation – and outrage

In this special edition of We Mean Business, Ananya Bhargava interviews Jodie Fleischer, the managing editor of investigative content and collaboration for Cox Media Group. She is a member of the 2024 Barlett and Steele Gold Award-winning team in the Regional/Local Category. Their investigative series, “Overpayment Outrage,” is a collaboration of eight local TV news stations across seven states. With the assistance of KFF Health News, the team helped uncover the immense toll Social Security repayment demands have on some of the nation’s most vulnerable families. Fleischer discusses the behind-the-scenes of this investigation, including how it began and what it took to make the collaboration happen.
 
Visit KFF Health News to read their written investigative work or businessjournalism.org/awards to view all the 2024 winners.