We Mean Business

The nonprofits cutting through red tape to help homeless veterans

According to Veterans Affairs, there are nearly 32,882 veterans who were deemed homeless in January 2024. Nonprofits across the nation seeking to assist veterans face similar issues, especially in how they receive funding, and have developed their own unique business models to assist this population.
In this episode, George Headley speaks with two nonprofit organizations that were established to reduce veteran homelessness. Ben Hendershot, the vice president of national expansion at Veterans Community Project, discusses the organization’s latest expansion to Glendale, Arizona, and how they partner with many private entities and the local government to achieve their goals. Similarly, Colleen Corliss, chief development officer at Swords to Plowshares, discusses how the organization regularly partners with Veterans Affairs to fulfill its mission and partners with private entities to fill gaps in its funding model.

The FDA lets ‘risky drugs’ into the U.S. market, ProPublica reporter explains their investigation

The vast majority of drugs prescribed in the United States, including antidepressants, antibiotics, and sedatives, are generic drugs, many of which are manufactured in overseas factories. While the Food and Drug Administration (FDA) is tasked with enforcing drug safety standards and regulations, a ProPublica investigation found that many drugs still made it to the U.S. despite not meeting those standards.
 
In this episode, George Headley speaks with Northwestern professor and ProPublica reporter Debbie Cenziper, who, alongside a team of reporters including her students, published a series of stories about the FDA’s oversight of international drug companies. The team spent 14 months investigating the agency and found that it had allowed more than 150 drugs in the U.S. that should have been deemed too risky for distribution. 

Congressional stock trading is hard to identify, but reporters persevere

Congressional stock trading has been the topic of many pieces of legislation this past decade, but the U.S. is entering a new era with the Trump administration. After tariff movements that led to Democratic lawmakers proposing a ban on congressional stock trading, one journalist says it is a rare occasion where both sides are on the same page at the same time.
In this episode, George Headley speaks with Dave Levinthal, an investigative journalist and former deputy editor at Business Insider. Levinthal has examined politicians who have violated the Stop Trading on Congressional Knowledge (STOCK) Act and reported award-winning content throughout the years. He says covering this topic is a passion project of his and allows him to continue to produce watchdog journalism aimed at those in power.

Business journalists embrace Substack as a full-time platform

While Substack may be a departure from the traditional news formula, its platform has benefited many journalists, including Joseph Politano, the data journalist behind Apricitas Economics. In this episode of We Mean Business, George Headley interviews Politano about what drove him to start his Substack newsletter and what drives him to continue publishing it today. While the initial venture may have been to boost his portfolio for prospective employers, Politano has found satisfaction in breaking down complicated data for readers, even when creating charts can take hours of work. With over 67,000 subscribers, Politano has managed to turn a short-term project into a full-time job, which naturally comes with its own pros and cons.

Creativity, technology, and the future of artistic expression

In this episode, Ananya Bhargava interviews Lance Gharavi, an experimental artist and scholar, professor in the School of Music, Dance and Theatre, and Associate Director of ASU's Interplanetary Initiative. The discussion tackles the complexity of defining creativity in the age of AI, the metaphors we use to make sense of intelligent machines, and how artists and storytellers can respond to this technological shift.

AI’s evolving role in art, storytelling, and marketing

In this episode, Ananya Bhargava interviews Ed Finn, founding director of the Center for Science and the Imagination at Arizona State University. The discussion explores imagination in the context of technology, the potential for AI-generated marketing to connect with audiences, and the complex issues of copyright and ownership.

The internet made me do it: Branding in the age of virality

In this episode, Ananya Bhargava interviews Chris Peña, a graduate of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University with 10 years of experience in social media. Focusing on the rise of meme marketing, the discussion explores how internet culture and social media platforms have evolved, what makes certain brand campaigns go viral while others fall flat, and whether meme marketing is a sustainable strategy or just a short-term trend.

Corporate sustainability and greenwashing: Navigating the fine line

In this episode, Ananya Bhargava interviews Dr. Jacob Bethem, a professor at the School of Sustainability at Arizona State University. Focusing on the issue of greenwashing, the discussion explores how companies make sustainability claims, the challenges in distinguishing genuine efforts from marketing tactics, and the role of third-party certifications and regulations in promoting transparency.

Content that matters: Balancing strategy and authenticity on social media

In this episode, Ananya Bhargava interviews Crystal Alvarez, an instructor at the Walter Cronkite School of Journalism and Mass Communication at ASU. Focusing on the role of authenticity in social media, the discussion explores the distinction between organic and paid content, the psychology of social proof and reciprocity in building brand loyalty, and the impact of social media on consumer decisions.

The rise of consumerism and the loss of authentic choice

In this episode, Ananya Bhargava interviews Dean Batson, an instructor at Arizona State University who specializes in analyzing consumerism through the lens of communication. Diving into the intersection of capitalism, branding, and corporate messaging tactics, the discussion examines how powerful forces shape our purchasing decisions and the illusion of choice in the marketplace.